It’s official now: Sunflower Farmers Market will be merging with Sprouts and will be transitioning to the Sprouts name starting in July. This from their official site:
Although the rebranding of the Sunflower stores to Sprouts will begin in mid-July, the companies will still have different products, different policies, different ads, and most importantly different cultures.
I find it interesting that they say they’ll have different ads – seems like in the places where they already have Sprouts and Sunflower in the same market (such as Colorado, where there are 21 Sprouts stores and 12 Sunflower Market stores), it would make sense to make them all have the same ad, but I guess we’ll just have to see what they do! (I guess maybe I’m just thinking wishfully – as a blogger, it would be easier to cover one store, better; and as a shopper, it’s nice to not have to go to as many stores.)
For those of you who shop at both Sprouts and Sunflower, which one is your favorite? Is there anything in particular you hope they keep from one chain as they merge?